ERGON
Identity design
Identity design for an engineering startup that is fundamentally changing the way India charges its light electric vehicles. The icon represents a source of power. The brand colour Orange 021C is a nod to both high voltage orange and automobile designer Marc Newson.
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/5800e6a8-2ea3-4fdb-96dd-8563074a73fd_rw_1920.jpg?h=245a57b4a7c491ed724330dd3d777474)
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/5f8607cc-f64b-4a2b-a6eb-ce97bd373447_rw_1920.jpg?h=fda8f284c02b24451542d8fdbf084ff9)
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/63f016c7-7553-47bd-b368-e19eee2b5df9_rw_1920.jpg?h=be9202379999e1b10712dd95eb11530f)
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/2d9bdda0-e378-423a-be79-271f5861afdb_rw_1920.jpg?h=b7b9e51c85cddc9543019e0cd90009d4)
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/d3320d46-c4ec-4b51-a68c-d98102c0ceff_rw_1920.jpg?h=479a178e15bf6561c48cd6d6ab1634c2)
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/aac56689-f0fb-4e03-940a-95cb9b555d28_rw_1920.jpg?h=b7d70def5ce3f8bbbf71d1ea083d0a66)
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/60abe0a5-1908-4802-8469-95522f328c45_rw_1920.jpg?h=dca54be2a76aec71e47ea61137c86705)
![](https://cdn.myportfolio.com/e5039d3f-52cf-4995-a65c-c240fca4188a/f970c506-7b17-4694-b0d5-c1ffab480ce6_rw_1920.jpg?h=a8698e5ff6f7882ce0d026fe0fd71bbb)